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What happens if a bid is unsuccessful?

What to expect if an application is unsuccessful, and what to do next — including sharing feedback and reapplying.

Not every application will be successful — rejection is a normal part of the funding process and does not necessarily reflect the quality of your application.

Funders are often oversubscribed and make decisions based on their own priorities at the time.

How you will find out

Applications are submitted in your organisation's name, so any decision from the funder will come directly to you. When you hear back, log into your pipeline, open the bid, and click Mark as Lost to update the status.

Keeping your pipeline up to date helps track your funding history and plan future applications more effectively.

Feedback from the funder

Funders will sometimes explain why an application was unsuccessful. It's worth keeping a note of any feedback for future applications to the same funder — even something as simple as "the project did not align with our current priorities" tells you something about whether and when to reapply.

If you're on Managed: share any feedback with your bid writer by email or WhatsApp — they use it to improve future applications to the same funder and build a picture of what works.

Reapplying

If a funder allows reapplications, you can start a new draft for them the same way as any other application.

If you're on Managed: speak to your bid writer about whether it's worth reapplying and when the right time would be. A lost bid doesn't automatically trigger the next opportunity in your pipeline — your bid writer will be in touch to discuss next steps and agree what to work on next.

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